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Employment history |
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1993-Present: |
Consultant/freelance copywriter with expertise in direct marketing |
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1992-1993: |
Partner, Team Guerilla, Boston
Creative Team/"virtual" agency
Worked with agencies and directly with clients as part of a two-person creative team/marketing consultancy. |
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1985-1992: |
SVP/Creative Director, Hill, Holliday Direct, Boston
Helped grow a 3 person operation into a 55 person agency billing $40 million annually. Agency received numerous creative awards. Part of team which landed many accounts (Infiniti, Hyatt, LL Bean and others). |
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1984-1985: |
Copywriter, Scali, McCabe, Sloves, NY |
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1982-1984: |
Associate Creative Director, Hub Mail Advertising, Boston |
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1980-1982: |
Creative Group Head, Panasonic, Secaucus, NJ |
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1979-1980: |
Encyclopedia Salesman, Harlem, S. Bronx, NY |
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Partial Client List |
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Health care: |
Bayer, Harvard Community Health Plan, Medic Computer Systems, RIGHA, Fallon Community Health Plan, nejm.org |
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Agencies: |
Fallon, McElligott, Cliff Freeman & Partners, BBDO/Vancouver, Houston, Herstek, Favat, HHCC/Altschiller, Heater Advertising,
Leo Burnett, FGI, Berenson & Isham, Darcy Masius Benton and Bowles, Red Advertising, Philip Johnson Associates, KHJ |
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Automotive: |
Infiniti, Volvo, LoJack |
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Banks/financial: |
John Hancock, Fidelity, Putnam, Scudder Investment Services, Savings Bank Life Insurance, The Hartford, Travelers Insurance, Fleet, BayBank, Bank of New England |
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Publications: |
New England Journal of Medicine, Time Magazine, Boston Globe, Rochester Democrat & Chronicle, Field Publications, Financial Times |
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Computers/hardware: |
Wang, DEC, Data General, Codex, Prime, PictureTel, Green PC |
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Computers/software: |
Lotus, Delrina, Macmillian New Media, Kurzweil, Heroix, Centra, Authentica |
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Travel: |
Hyatt, Hertz, Ritz/Carlton Boston, TravelGold, Cahners Travel Group. Mount Washington Hotel and Resort |
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Telecomm: |
MCI, Ameritech, NYNEX, TCG |
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Hard goods: |
Polaroid, Spalding, Nikon |
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Consumer electronics: |
Panasonic, Technics, Sony |
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Fundraising: |
WBUR radio, National Public Radio, PBS, US Olympic Committee, Harvard University |
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Other: |
LL Bean, Talbots, Mass State Lottery, Mass Tourism, HomeRuns.com. Museumshop.com, Thomas Moser cabinetmakers |
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Awards |
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Over 100 creative awards, including Clio, CA, ANDY, Hatch, Echo, NEDMA, Bank Marketing Association, NEBA, and many others, including a “Best of Show” from the New England Direct Marketing Association. |
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Education |
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B.A. 1979, Hamilton College, Clinton NY. Majored in English and Psychology. Dean's List. |